Zapier • 24th July 2025

Jasper vs. Copy.ai: Which is best?

Jasper and Copy.ai were two of the first AI text generators to hit the market in the pre-ChatGPT days. (Remember a world without ChatGPT? Me neither.) But once chatbots became ubiquitous and ridiculously powerful, there wasn't much competitive advantage in being a slightly-prettier text generator.

As a result, both apps have pivoted upmarket: Copy.ai is now a go-to-market app for sales and marketing teams, while Jasper is focused specifically on marketing teams. You can still sign up if you're a solo user, but that's not really the point of these apps anymore—they're much more collaborative and enterprise-y than they used to be.

Zapier • 20th July 2025

Perplexity vs. ChatGPT: Which AI tool is better?

A lot of AI chatbots all feel the same. Sure, they use different models under the hood, but whether you're using ChatGPT, Meta AI, or Google Gemini, the experience is pretty similar. Prompt goes in, generated AI response comes out—which is why Perplexity AI is so interesting.

Instead of just being another chatbot, Perplexity is billed as an alternative to traditional search engines. Yes, it works kind of like a typical conversational AI chatbot, but it's designed to be more accurate and up to date. So how does this compare to ChatGPT, which has also been held up as a possible replacement for search engines?

Zapier • 17th July 2025

Meta AI vs. ChatGPT: Which is better?

The AI chatbot wars are heating up, and two of the biggest contenders are OpenAI's ChatGPT and Meta's Meta AI. Both are powerful and capable AI-powered chatbots based on state-of-the-art large language models (LLMs), but they do have plenty of differences.

I've tried every major AI chatbot out there—and written about most of them—and here I'll look at ChatGPT and Meta AI on their own merits and compare them against each other. Even if ChatGPT Plus is miles better than Meta AI (it is), $20/month is a lot, so the comparison between the two free plans still matters.

Zapier • 14th July 2025

Gemini vs. ChatGPT: What's the difference?

When AI chatbots first came on the scene, and everyone was racing to release good-enough-first-version AI chatbots of their own, it was easy to draw comparisons between apps like Gemini vs. ChatGPT. But as Google and OpenAI continued to add new features, models, and ways to access their chatbots, the differences became less obvious.

Now, both apps offer much of the same functionality you'd expect from any top-of-the-line AI chatbot: answer questions, search the web, translate across languages, understand audio, and generate images. So what's different, and which should you use?

Zapier • 10th July 2025

Dropbox vs. Google Drive: Which is best?

Any cloud storage worth its salt will let you back up your files to the cloud, sync them across devices, and share them with other people. But that also means it's hard to determine which one is best for your needs: in this case, Google Drive or Dropbox?

I use Google Drive every day, starting as a free user and working my way up as I ran out of space. (I'm now a proud member of the multi-terabyte club.) I've also worked with Dropbox on and off for years. Both apps are excellent, but for a commo...

Zapier • 3rd July 2025

Brevo vs. Mailchimp: Which is best?

Even in a world where it's hard to command attention, the email inbox is still the place we trust to keep up with what matters to us. The brands with access to it get a golden opportunity to push news, offer new products, and start conversations that aren't possible in other channels. And with search engine algorithms and social media platforms constantly in flux, having a rich email list that you own and control is more important than ever.

I've been using Mailchimp for years and have tested B...

Framer • 20th June 2025

5 web design tactics to make a big marketing impact

When designers own the entire journey, something remarkable happens: the artificial divide between “beautiful design” and “high-converting landing page” disappears. Instead, you create experiences that use visual psychology, interaction design, and strategic thinking to guide users naturally toward conversion. Here’s how to make this powerful shift in your own design practice.

Framer • 20th June 2025

7 principles for mastering SEO in web design

Beautiful websites deserve to be found. But when SEO is treated as a post-launch afterthought rather than a core design principle, even the best sites vanish into the depths of Google's rankings. The good news? Modern tools like Framer handle the technical complexity of including SEO in web design, so you can focus on creating websites that both look amazing and get discovered.

Squarespace • 15th June 2025

How to Create an Effective Email Marketing Strategy – Squarespace

The most obvious form of email marketing is promotional, like ecommerce discount offers and invitations to sign up for services. But email marketing is a broader term that covers any form of relationship-nurturing communication with subscribers on your list. Newsletters, confirmations and reminders, product updates, and business news are all different types of email marketing messages.For example, you might send a welcome sequence to introduce new subscribers to your brand or share helpful tips...

Framer • 15th June 2025

8 must-have web animation tools for designers

The future of web animation is here, and it's all about choosing the right tools. Framer excels at no-code animations like page transitions, but for more complex sequences or 3D elements, you’ll want to integrate tools like Motion or Spline. This article will guide you on selecting and combining these tools to create any web animation, from simple timelines to immersive experiences.

Framer • 10th June 2025

12 hover effects that transform user experience — Framer Blog

To help you rethink the role of hover effects on your site, we’ve curated a collection of inspiring examples from leading designers. You’ll discover impactful hover effects for every context, whether you’re building an attention-grabbing portfolio or creating a slick website for your brand. We’ll show you step-by-step how to implement each effect using Framer—transforming your site into a dynamic experience that keeps users coming back.

Framer • 1st June 2025

5 interactive website examples & how to build them in Framer — Framer Blog

In this article, we’ll explore five exceptional websites from the Framer gallery that go beyond surface-level tricks to deliver memorable experiences. Whether you’re explaining complex products, showcasing creative services, or transforming data into compelling visuals, these examples demonstrate how thoughtful interactivity elevates your digital presence.

Squarespace • 15th May 2025

11 Professional Email Templates for Small Businesses – Squarespace

Most small business owners and solo entrepreneurs write every email from scratch. It's an understandable instinct: Your personal touch is what attracts clients and keeps them coming back. The hours you spend on email take time away from growing your business. And when you start from zero with each message, it's harder to keep your process consistent and keep track of important details.

Zapier • 7th May 2025

ProWritingAid vs. Grammarly: Which is best?

We all need a second pair of eyes on our writing—and it no longer requires hiring an expensive editor or begging a friend to proofread your work in exchange for pizza. AI writing assistants can catch everything from basic spelling errors to deeper structural problems.

Grammarly and ProWritingAid are the leading contenders, but which app deserves your trust (and your hard-earned subscription dollars)?

Zapier • 7th May 2025

Smartsheet vs. Asana: Which is best?

Smartsheet and Asana are two of the most popular project management tools, but each has a different answer to the question "what do project managers really need?" Smartsheet draws inspiration from spreadsheets, offering a powerful, data-driven platform ideal for complex projects and in-depth reporting. Asana offers an intuitive interface that makes coordinating team tasks more accessible and visually appealing.

Zapier • 1st May 2025

Smartsheet vs. Excel: Which should you use?

Excel is one of those rare brands—like Kleenex or Band-Aid—that's so ubiquitous it's almost become a generic term for spreadsheet. While Excel deserves its reputation as king of the spreadsheet apps when it comes to heavy number-crunching, there are situations where you'll want to consider an alternative. One of those situations is project management—and that's where Smartsheet comes in.

Squarespace • 30th April 2025

How to Design a Services Page

Your services page shows visitors that you offer what they need while serving as your online sales pitch. It plays a key role on your website: addressing common questions and objections before they become barriers to conversion.A well-designed services page:When designed thoughtfully, your services page educates and persuades visitors—turning them into paying clients who understand your value.Take time to plan your services page strategy rather than jumping straight into design. Thinking these t...

Zapier • 17th April 2025

Flodesk vs. Mailchimp: Which app should you use? [2025]

I've always been curious about the economics of email marketing. For years, the industry has operated on a peculiar premise: the more successful you become, the more you pay. Mailchimp lets you send a thousand emails per month for free, but wants nearly $600 when you reach 100,000 subscribers. Oof.

The "send more, pay more" model certainly benefits email providers. It's an elegant way to charge bigger customers more, despite the fact that the actual server cost of sending another thousand emails amounts to mere pennies. But it causes serious frustration among customers, who feel like they're being penalized for growing their lists.

Dock • 17th April 2025

Best AI Tools for Sales: 7 platforms sales leaders can’t ignore

If your perception of AI sales tools is based on experiences from even a year ago, you're operating with outdated information—and it might be costing you deals.The pace of improvement in AI sales tech has been remarkable. What initially looked like marketing hype is now a serious competitive advantage for sales teams that get it right.While most sales teams are still focused on simple use cases like call transcriptions, the highest-performing teams are already using AI to reimagine their sales s...

Zapier • 16th April 2025

The best Slack apps for your workspace in 2025

I've worked remotely for years, using Slack to collaborate on projects, meet deadlines, and yes, share cute dog pics. I've seen firsthand how a well-run Slack server can translate a chaotic jumble of conversations into a streamlined, efficient workspace. One of the key differentiators? The most efficient Slack servers I've joined all use Slack apps.

Zapier • 7th April 2025

Calendly vs. Acuity: Which is best? [2025] | Zapier

Nobody wants to book a meeting or appointment in 2025 unless they can do it online. There are plenty of scheduling apps available—and two of the most recognizable names are Calendly and Acuity. Both platforms are intuitive and reliable and allow users to automate booking, sync with calendar apps, and even accept payments.

But while the two apps may look really similar at first glance, they each have their own strengths and target users.

Dock • 25th March 2025

AI for Customer Success: 7 tools that actually deliver value

Officially, 52% of CS teams now incorporate AI. But most CS leaders are stuck experimenting with basic tools rather than fundamentally rethinking how they deliver customer success. The only true 'agentic' AI that are widely accepted? Chatbots and note-taking.

What follows is a practical look at how AI is actually reshaping customer success right now, beyond the buzzwords and beyond the basic note-taking apps. The possibilities are far more exciting (and accessible) than most CS leaders realize.

Zapier • 24th March 2025

Claude 3.7: A guide to Anthropic's AI models and chatbot

Claude powers Amazon's new Alexa+ experience, autonomously resolves millions of customer support tickets via Intercom, and helps users build sophisticated apps through platforms like Cursor and Replit. It sits at the center of the "vibe coding" movement, where non-coders create apps just by chatting with AI, and has devoted fans who praise its surprisingly effective therapy-like conversation skills.

And yet, on paper, Claude seems limited compared to rivals. Unlike with ChatGPT, you can't speak to Claude using voice mode or give it access to your phone's camera so it can observe the world around you. It can't generate images or videos. It lacks the extensive plugin ecosystem and third-party integrations that make other AI platforms so versatile. It's not as current on world events as Grok, and it can't match Gemini's massive context windows.

Zapier • 20th March 2025

Stripe vs. Square: Which is best? [2025]

Let's start with the obvious stuff. Yes, Square is better known for in-person payments with that iconic white card reader. And yes, Stripe dominates online payments and powers seemingly half the internet. You'll probably want to go with Square for brick-and-mortar shops and you probably want to go with Stripe for online businesses, but there are nuances that are worth exploring before you make your decision.